a coo d’état
we are a Montreal-based, globally accomplished collective of expert thinkers, creators, and marketers.
our abc’s.
Our approach is simple: define your audience, align your brand, and then build + execute magnificent campaigns.
audience.
You know your brand. But do you know your audience?
Effective messaging starts with understanding who your audience is, and who your target audience should be.
We will identify who your actual and target audiences are and then map what they want, how they look for it, and the values that drive them
brand.
So now you know your audience. But does your audience know you?
Brands thrive when they strike a balance between authenticity and business objectives.
We will align your brand’s identity with your audiences’ values, building relationships that inspire them to take actions that support your business goals.
campaign.
You understand your audience, and what to say to them. So when, where, and how do you activate?
Great campaigns embody a brand’s identity, convey a value-prop, and leverage channels that engage their audience.
We will create strategies developed for your brand and built for your audience, with artfully-crafted experiences that speak to their needs.